수의학 전문가를 위한 세계적인 수의학 저널
수의학 전문가를 위한 세계적인 수의학 저널
Pere Mercader

Pere Mercader

DVM, MBA

Spain

Dr. Mercader established himself as a practice management consultant to veterinary clinics in 2001 and since then has developed this role in Spain, Portugal and some Latin-American countries. His main accomplishments include authoring profitability and pricing research studies involving Spanish veterinary clinics, lecturing on practice management in more than 30 countries, and authoring the textbook “Management Solutions for Veterinary Practices” which is published in Spanish, English and Chinese and has sold worldwide. In 2008, he co-founded VMS (Veterinary Management Studies), a business intelligence firm that provides a benchmarking service for more than 800 Spanish veterinary practices. Dr. Mercader was also a co-founder of the Spanish Veterinary Practice Management Association (AGESVET) and served on its board for eight years.

집필진 Pere Mercader

아래의 저자가 작성한 기사 및 발행호를 검색해보세요.

Example of a professional-looking waiting room. ​ All the mistakes above were fixed and the following facilities were added: 1. Separated waiting areas for dogs and cats with cat carrier trees.

발행호 번호1 출간일 10/05/2021

How to offer a great experience - Part 1

Based on studies on a human hospital, this chapter will outline the different steps in the pet owner journey in your practice, including the consultation that should be a “golden moment” for your client.

의하여 Philippe Baralon , Antje Blättner , Pere Mercader 그리고 Susie Samuel

Example of a professional-looking waiting room. ​ All the mistakes above were fixed and the following facilities were added: 1. Separated waiting areas for dogs and cats with cat carrier trees.

발행호 번호1 출간일 10/05/2021

How to offer a great experience - Part 1

Based on studies on a human hospital, this chapter will outline the different steps in the pet owner journey in your practice, including the consultation that should be a “golden moment” for your client.

의하여 Philippe Baralon , Antje Blättner , Pere Mercader 그리고 Susie Samuel

How to attract clients to your clinic

발행호 번호1 출간일 07/05/2021

How to attract clients to your clinic

Internet has changed the “pet owner journey”: before telephoning a vet to ask questions or actually taking an appointment, the client will search the Internet (sometimes just to find a telephone number) and will have first information about your practice through it.

의하여 Philippe Baralon , Antje Blättner , Pere Mercader 그리고 Susie Samuel

The importance of pet owner experience

발행호 번호1 출간일 05/05/2021

The importance of the pet owner experience

Vet practitioners are often not aware of their environment. They never stay in the waiting room of their practice for long. They sometimes even enter the practice through a different door than the one used by their clients.

의하여 Philippe Baralon , Antje Blättner , Pere Mercader 그리고 Susie Samuel

Understanding the business

발행호 번호2 출간일 03/05/2021

Understanding the business (Part 2)

Most veterinarians are not comfortable when discussing fees, or when asked to "sell" something, but this is normal! This chapter offers a method which will allow you to prescribe or recommend products and services effectively.

의하여 Philippe Baralon , Antje Blättner , Pere Mercader 그리고 Mark Moran

Becoming a good colleague

발행호 번호2 출간일 27/04/2021

Becoming a good colleague (Part 2)

Once you've accepted a post at a practice, you'll need to learn how to manage people. You'll also need to take care of yourself to avoid burn-out. This chapter tells you how.

의하여 Philippe Baralon , Antje Blättner , Pere Mercader 그리고 Mark Moran